Revlon files for bankruptcy protection amid stiff competition from startups

Revlon files for bankruptcy protection amid stiff competition from startups

A Public Safety officer keeps watch as people stand in front of a billboard owned by Revlon that takes their pictures and displays them in Times Square in the Manhattan borough of New York October 13, 2015. Cosmetics company Revlon switched on its "Kiss Cam" in New York's Times Square on Tuesday, four days after the interactive billboard went dark over complaints that it was attracting gropers. REUTERS/Carlo Allegri - RTS4CDM

Cosmetics maker Revlon Inc filed for Chapter 11 bankruptcy protection on Wednesday after struggling to compete with online-focused upstart brands in recent years.