Chinese beauty brand Mao Geping prices shares in $270m Hong Kong IPO

Chinese beauty brand Mao Geping prices shares in $270m Hong Kong IPO

FILE PHOTO: Bull statues are placed in font of screens showing the Hang Seng stock index and stock prices outside Exchange Square, in Hong Kong, China, August 18, 2023. REUTERS/Tyrone Siu/File Photo

Chinese beauty brand Mao Geping on Monday set the price for its shares at the top of the range, as it looks to raise $270 million in a Hong Kong initial public offering.

The company is selling 70.6 million shares and put a price range of HK$26.30 to HK$29.80 when the deal was launched.

China’s premium beauty market is valued around 195 billion yuan ($26.85 billion), according to Mao Geping’s prospectus.

The company, which is led by one of the most famous make-up artists in China, is listing at a time when Hong Kong is seeing some improvement in IPO activity this year.

It has 372 points of sale across department stores in China, while around half of its sales come from e-commerce platforms, including Tmall, Douyin, JD.com, and Xiaohongshu.

There have been $4.68 billion worth of Hong Kong IPOs in 2024, Dealogic data shows, compared to $5.7 billion in 2023.

Reuters earlier this month reported Mao Geping was set to price its shares at top of the price range.

Reuters

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