Pakistan-based B2B e-commerce startup Jugnu has raised $22.5 million in a Series A round led by Saudi Arabia-based Sary. Jugnu did not reveal its valuation in the latest round.
The lead investor Sary is a B2B marketplace with a presence across the Middle East, North Africa, and Pakistan (MENAP).
Sarmayacar, an early-stage venture capital firm investing in Pakistani startups, and the digital technology company Systems Limited also participated in the round.