Indonesia's warung-techs make strategic shifts to navigate tough times

Indonesia's warung-techs make strategic shifts to navigate tough times

Photo by Devi Puspita Amartha Yahya on Unsplash

These are challenging times for Indonesia’s warung-tech startups — a moniker used for firms focusing on digitalising neighbourhood stores, or warungs as they are called locally. While some have exited the market after struggling to stay afloat over the past few years, others have pivoted to a different business segment or switched to an asset-light model to survive.

Edited by: Joymitra Rai