Shopee bets on boosted take rates to hit profitability in Q3

Shopee bets on boosted take rates to hit profitability in Q3

Source: Reuters

NYSE-listed Sea Ltd’s Shopee will continue to prioritise price competitiveness, service quality, and content ecosystem as it aims for positive adjusted EBITDA in the third quarter [Q3] of 2024. It will particularly step up focus on boosting ad take rate, which is currently lower than the industry average in more mature e-commerce markets.

Edited by: Padma Priya

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