India: Flipkart to shift majority sales to select few sellers

India: Flipkart to shift majority sales to select few sellers

Flipkart | Photo: Mint

India’s largest e-commerce firm Flipkart Ltd plans to shift a majority of its sales to a select group of third-party sellers to regain its once-vaunted customer service levels, in a significant departure from its strategy last year when it attempted to have tens of thousands of sellers generate most of the business on its platform, three people familiar with the matter said.

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